If you’re spending anything from two to five hours on your smartphone, you’re not alone. Your customer is too. That’s why you’ve got to be there.
But being there isn’t enough. You need mindshare. (And if you’re doing it right, post share!)
Just like inbound marketing, social media marketing needs to be timely, relevant and add value.
But before you dive in the deep end, there are three big questions you must answer.
Do you have buy in from key players? Will they commit to a social media playbook that will achieve the results you want? Are you ready to devote the time needed to make your social media plan happen?
If the answer is yes, let’s talk about which channels will work for you.
Ready? Let’s start socializing your brand.