Your B2B Strategy Partner

Strategy is the heart of all marketing activities. A relevant, inspiring & differentiated strategy enables the company to stand out in a competitive arena and reach its goals and beyond.

Get in Touch

How we can help you

Brand Strategy

A brand strategy is a holistic approach to how a brand builds favorability with customers and prospects including:

Reason for the brand existing and its field of activity
Differentiated value proposition – brand assets, benefits & core values
Brand narrative & promise
Unique & distinguished visual identity

Research
Kickoff

In-depth interviews

Branding workshop

Competitors Research
Analysis
Analysis of research findings & insights
Brand Strategy
Cohesive strategy covering all the brand fundamentals

Once the strategy is a go, we work closely together to achieve international growth and get ahead of the game.

Branding In

Branding in

Branding is the process of creating a strong, positive perception of a company, its products, and services in the employees’ minds.

Expose employees to the new brand strategy & visual identity
Transform the brand strategy to a managerial tool
Bring the brand to life from the inside out

Door Opener Strategy

Our goal is to reach customers at the moments that most influence their decisions.
Whether you are refining your existing value proposition to maximize its potential, launching a new product line that appeals to a different audience, expanding into a new vertical or penetrating a new market, there’s one common denominator that plays a vital role in your marketing strategy — meeting and influencing your door openers.

The in-depth process includes:

Deep understanding of the top door opener personas
Key messages that will call each persona to action
Best timing & channels to communicate with each persona
Recommended marketing activities

Research
Kickoff

In-depth interviews with different personas

Competitive audit

Marketing workshop
Analysis
Analysis of research findings & insights
Door opener Strategy
Build customer profiles for each persona, jobs to be done, pains&gains and call-to-action messages

Customer Voice

Stay tuned and put your finger on the pulse of your customers.

Define marketing topics to discuss with customers and prospects:

Carry out in-depth interviews with customers and prospects
Present actionable insights
Recommend marketing activities

Our partners say that...

Ev3JoKFbe4g

Noa Yonish

Head of Brand & Marketing Communication

OZ are Maytronics’ long-term partners, they have supported us for years and continue to support us in building marketing strategies and providing ongoing brand consultation. They also know how to give us a creative and professional answer and “crack” every challenge we put before them.

PwRZ9sINwes

Efrat Schlagman

Global Marketing Communications Manager

OZ has many, many years of experience in industry and B2B, which is a huge advantage for us. Beyond the fact that they are experts in storytelling, from branding through strategy and the creation of marketing materials, they also have a complete package of solutions and services. In addition, their human capital is amazing, charming, high quality, dedicated, and fun to work with. I highly recommend it!

Osi Tagger

CEO

I think the wonderful thing you do is your ability to listen. Otherwise it is impossible to be as precise as you are in the way you turn a complex message into a brilliant reflection.
And beyond this professionalism of yours, you are a group of people that I want to be friends with, simply because you always make us feel that you see us, that you care, that you want us to succeed.

oUggYhkK7a0

Maor Aloni

VP sales & marketing

I want to say something really simple: Even in my previous job, where I worked for ten years, I talked to Orit Oz about when we’d work together and I always said, “Maybe one day.” I even put it in writing. Today, I only want to say one thing, after two years of working with OZ, “If I’d known what it would be like to work with OZ, we would be marking twelve years of working together.”

Bella Tamuz

Marketing Communications Manager

Oz – strength, courage, bravery, courage and more. I will add something that is not found in the dictionary under the meaning of the word – thinking outside the box. Each and every one of the human fabric of Oz knows how to lead professionally, through the land and adapt in all the intricacies of the global marketing world, whether it is in strategy, digital Or designing a greeting. Oz are partners from the first second.

Ilana Engel-Regev

M.D, Marketing Communications & Clinical Support

From the very beginning it was quite clear that this is a serious company with a long-term horizon for continued support. The feeling of the partnership gradually arrived together with other joint projects of internal branding, accompanying sales conferences and more, we see in Oz a company that does not stop developing and constantly exploring new horizons and new ways to promote its customers in the areas of B2B marketing. We are happy to be counted among its clients.